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Peter Cooney

SAR Insight & Consulting
Principal Analyst & Director
Peter Cooney is Principal Analyst and Director of SAR Insight & Consulting. Peter has been tracking,analysing and commenting on technology markets for over 13 years. In that time he has headed practices atboth IMS Research and ABI Research leading teams of analysts across the world.Page 2Peter has covered a diverse number of markets including audio, MEMS sensors, microprocessors, andwireless connectivity ICs. Most recently he has focused on vertical, emerging markets within IoT (theInternet of Things) including wearable devices and smart home.Peter has been widely quoted in the press and has serviced a wide range of clients including most of thetop 20 largest semiconductor companies and many others including many citations in client press releasesas an industry expert. He holds a Bachelor of Engineering in Materials Science and Engineering from theUniversity of Sheffield.